Why Are Recruitment Consultants Preferred Over Internal Recruitment?

Since the focus of every company owner is on recruiting the best candidates for junior and senior positions in their organizations, they are generally two ways they can do so. They can either rely on internal recruitment or take the aid of renowned recruitment consultants. Though both of these are equally useful, the latter is getting more preference nowadays due to a wide range of reasons. Creating an in-house talent acquisition team is both expensive and time-consuming. The experienced recruitment agencies, on the other hand, will shoulder the entire responsibility of attracting the best candidates matching your job requirements without punching a hole in your pocket.

4 Prime Reasons Why A Recruitment Consultant Is A Better Option Than Internal Recruitment

  • Save Time

There are a few situations when a company has to source the best talents within a very quick span of time. This can become quite a big challenge if you rely only on internal recruitment. They might also take more time as they have to first craft a strategy which fulfils their unique manpower business goals. The best alternative is to share your recruitment needs with experienced recruitment consultants as they have the largest database of suitable candidates so filling any role quickly isn’t a daunting task for them.

  • Experienced In Sourcing Candidates

The focus of every company is on ensuring that wrong candidates are never recruited as it can have a very negative impact on the reputation of their company. The primary task of recruitment agencies is to source suitable candidates and they are doing this all the time. They know that a bit of calculation is a must so that the candidate recruited is the best for your organization. When companies get to choose from numerous candidates who are of high quality, experienced and qualified, the chances of employing someone incapable reduces.

  • Present Your Company Well

Who wins the war between internal recruitment and recruitment consultant is dependent on who can find the best candidate for your organization. Every company tries their level best to develop and market their brand which enhances their reputation. A recruitment consultant will represent your company in the best possible light as it makes it easier for them to attract potential candidates. Companies get to hire exclusive high performers without raising their salary structure.

  • Have Knowledge About The Market

The recruitment market isn’t as easy as you suppose it to be and an experienced recruitment consultant is aware of this fact. They stay updated about the hiring market which makes it easier for them to suggest companies alternative solutions if their peers are facing difficulties finding similar talents. They love sharing market news with their clients and the strategy they develop through their own research. They will also let you know whether your salary structure is meeting the market range or exceeding those.

Since a recruitment agency can offer so many benefits, it’s time you start looking for someone reliable instead of creating an in-house talent acquisition team.

Know How Brand Equity Help Recruitment Agencies And Their Clients

The importance of brand equity is something which can never be neglected in the recruitment industry. This is simply because everyone prefers opting for the trusted brands instead of their cheaper alternatives. Not only does it help recruitment agencies sell their services at a higher price but also secure reliable and reputed clients for their businesses. Few other vital benefits of brand equity have been stated below.

3 Prime Reasons Why Brand Equity Is Like A Bridge Between Recruitment Agencies And Their Clients

Sales Increases
It is easier for clients to trust a recruitment agency which focuses on brand equity as it reflects their quality, ideals, value and so they can stay assured of getting the type of services they are expecting. Even if the brand they trust is offering some new services, customers prefer paying for those instead of opting for services they are familiar with. Even recruitment agencies focus on building brand equity as it becomes easier for them to achieve repeat customers and keep themselves ahead of new entrants in the industry.

Higher Profits
Not everyone is aware of the fact that clients have a tendency to pay more for the services offered by a trusted brand. In short, people can tolerate high prices when it is about their favourite brands which help the companies earn higher profits. This is why various recruitment agencies try to build brand equity instead of focusing on emotions as it helps in higher profit margins. Even if the brand is not capable of demonstrating why their services are superior to competitors, it doesn’t affect their price structure.

Quite Influential
One of the main reasons why Brand Equity is treated as a bridge between a recruitment agency and its clients is because it develops a strategic partnership between them. Clients are inclined to team up with agencies connected with influential brands. This further helps in improving brand equity between both the partners. Recruitment agencies with higher brand equity can easily recruit talent as job seekers treat their reputation as a sign indicating good job attributes. They know that if they can approach a renowned agency, they will get help even before their next job.

Time For Recruitment Agencies To Focus On Brand Equity

The easiest way through which a recruitment agency can build brand equity is through a proper marketing strategy and communication. They need to develop a customer-based brand equity model which will become a strategy and help them to move forward. When the agency reflects a brand and generates a positive attitude towards it, even job seekers understand that taking the aid of such agencies is a must for their success.

Trending Recruitment Practices in India & Road Ahead

The Indian economy is growing at an attractive rate. As a result, the demand for talented professionals is increasing across many sectors to deliver rapid and sustained growth.

Therefore, Indian recruiters will be facing significant pressure in attracting and retaining top talent. In fact, experts found that 79% of Indian organisations project increased hiring for 2016-17. This seems to be a critical time for Indian recruiters to evolve and be as innovative and nimble as possible. In this article, we have broken down the 5 key recruitment trends happening in India right now and some key actions Indian recruiters can take in this new landscape.

Recruiting agency for companies in India

Trend #1. Increasing Gap Between Hiring Volume and Budget

After a positive year with the gap between hiring volume and recruitment budget getting narrower, yesteryears saw this gap get significantly wider. This means Indian recruiting leaders must do more with less and invest wisely. This finding from LinkedIn’s India Recruiting Trends report makes it all the more difficult for recruitment teams to overcome the obstacles associated with attracting top quality candidates from high-demand talent pools.

The disparity between volume and budget means recruitment teams need to use creative and cost-efficient ways to meet their goals. Some of the trends that follow are evidence of this, with more companies focusing on less costly channels such as employer branding and employee referrals so as to not break the bank.

HR consultants in Kolkata

Trend #2. Quality of Hire

One of the key priorities for HR consultants in Kolkata for the foreseeable future is optimising ‘quality of hire’. According to LinkedIn, talent leaders believe ‘quality of hire’ is the most valuable performance metric to track hiring effectiveness. While the urgency to fill open positions led to ‘time to fill’ getting the biggest increase in attention over the past year, ‘quality of hire’ remains the most valuable key performance indicator for recruiters.

Common challenge recruiters face is finding the best way to measure this metric. And there seems to be no unified way to measure this, with Indian recruiters tracking ‘quality of hire’ in various different ways. Time to productivity, new hire performance evaluation and early attrition are all used to determine this success metric. Aligned with this, hiring manager effectiveness in identifying the best talent is a key enabler in optimising this metric. This means employers need to build the interviewing capabilities of hiring managers.

Trend #3. Employer Branding

With the increased demand for talent for many economic sectors in India, recruiters are beginning to realise the positive impact a well defined and consistently communicated employer brand can have in attracting top candidates. With senior leadership starting to take a keen interest in their companies’ employer brands, this is starting to grow as a big priority.

Almost every recruiting agency for companies in India believes that recruiters need to start building cross-functional relationships, specifically with marketing. This will help them in order to build attractive employer brands and gain a competitive edge. According to LinkedIn’s report, social media is on the biggest upward trend when it comes to employer branding tools, with traditional channels like LinkedIn and websites falling in popularity. Also becoming more popular is using employees as brand ambassadors who can help communicate a distinguished employer brand.

HR consultants in Ahmedabad

Trend #4. Employee Referrals

Using employees as brand ambassadors is the perfect segue into the next big Indian trend: employee referrals. Employee referrals as a source of hire in India have grown in size and importance, especially in the last year. Reasons for this include the need to reduce cost per hire and getting access to passive talent that would be otherwise not available for recruiters. A big finding in the LinkedIn study was that India is leveraging employee referrals extremely well and that they actually lead usage in this across the world.

If an organization is not using employee referrals as one of its main sources of hire, it needs to start experimenting with this immediately as it is fast becoming a key trend in the Indian recruitment market. Recruiters may face some challenges in getting internal buy-in as well as developing one that incorporates current technology (digital and mobile) but these programmes can drastically improve candidate quality, quality of hire and employee retention. The organization should be sure to communicate to employees what they can expect from the employee referral programme and make sure to incentivise them with rewards.

HR consultants in Bhubaneswar

Trend #5. Analytics

Given that Big Data has swept into every industry and has become the key basis of competition and growth for enterprises of all sizes, it comes as no surprise that the integration of talent analytics and key hiring decisions is becoming a top priority. According to some experts, 65% of Indian companies now have dedicated team members for talent assessments, data analytics and technology.

That being said, many companies lack the ability to effectively crunch the data. Recruitment teams need to start building an in-house capability to drive data-based hiring by educating themselves on best practices, tools and techniques, as well as selecting the metrics that really matter. Glassdoor recommends some key metrics one can measure around the quality of hires, influence over hires, and retention, which should serve as a good starting point.

These are the 5 biggest recruitment trends that India recruiters need to look out for.